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Prism Prize Announces New Awards
By Ralph Lucas, Publisher

;Prism Prize Announces New Awards;
(February 4, 2014 – Toronto, Ontario) Founded in 2012 to recognize the work and artistry that goes into modern music videos in Canada, organizers behind the coveted Prism Prize have announced two new award categories as part of the ceremony recognizing the achievements of music videos by Canadian artists and filmmakers at the Prism Prize Awards Reception which will be held on March 23, 2014. T

The new awards include the Prism Prize Special Achievement Award, presented to a Canadian music video artist for their artistic achievements and exceptional contribution to music video art on a world stage; and the Arthur Lipsett Award, presented to a Canadian music video artist for their innovative and unique approach to music video art. Arthur Lipsett was a Canadian filmmaker best known for his sound collage films made for the National Film Board of Canada in the 1960s. Lipsett`s unique approach to editing sound and image earned much attention, as well as an Oscar Nomination in 1962 for the film Very Nice, Very Nice.

“Along with the Prism Prize for best Canadian music video of the year, it was important to honour those Canadian music video artists and filmmakers making an impact around the world, as well as those who consistently create challenging and innovative work, pushing the boundaries of the medium.” said Prism Prize Founder Louis Calabro. “We are especially excited to name one of these awards after Arthur Lipsett. A connection that makes perfect sense considering the debt music video owes him, and his early sound and image collages. As more directors take greater risks with their art, an award named for Arthur Lipsett, a true pioneer, innovator and influential filmmaker, was in order.”

In addition to these new awards, The Prism Prize Awards Reception will once again include the Audience Choice Award and the grand Prism Prize for the Best Canadian Music Video of the Year, as selected by a jury of Canadian music and film industry professionals. The Prism Prize winning video will be awarded the Prism Prize trophy and a cash reward of $5000. The 2014 Prism Prize Top 10 Shortlist will be announced February 18, 2014.

The Prism Prize also announced a new relationship with Yangaroo, an online awards system. The Yangaroo patented Digital Media Distribution System (DMDS) is a leading secure B2B digital cloud based solution focused on the music and advertising industries. The Yangaroo Awards platform is now the industry standard and powers most of North America