(February 2, 2016 – Toronto, ON) The 2015 Cineplex Golden Screen Award for Feature Film will be presented to the Quebec animated 3D family film Snowtime! (La Guerre des tuques). The award is given to the Canadian film that had the biggest box office return in the previous year. The Academy of Canadian Cinema & Television has announced that Snowtime! earned $3,359,425 nationwide in 2015.
“Snowtime! revives a hit story that’s been engaging audiences for over 30 years,” said Academy Chair Martin Katz. “This Cineplex Golden Screen Award proves stories that entertain the whole family can also be box office gold.”
In Snowtime!, to amuse themselves during the winter school break, the kids in a small village decide to have a massive snowball fight. Luke and Sophie, both 11 years old, become the leaders of the opposing sides. Sophie and her cohort defend an elaborate snow fort against the assault of Luke’s horde. Whichever side occupies the fort at the end of the winter break, wins. But what starts out as pure youthful fun and enthusiasm deteriorates into a more serious conflict. Joy is restored when all the children decide to attack the fort rather than each other and happily destroy every last bit of the snow fort.
Directed by Jean-François Pouliot and François Brisson, this retelling of André Melançon’s 1984-released winter classic is a spectacular animated film for youth. Theatrically released in Quebec last November, the adaptation of this undisputed hit introduced a new generation to a touching story to which audiences have grown attached.
Snowtime! was produced by Marie-Claude Beauchamp (CarpeDiem) and distributed by Les Films Séville/Entertainment One. The film goes into wide distribution across Canada on Friday, February 12.
Previously called The Cineplex Golden Reel Award, the Academy has presented this award since 1976. The Academy will be presenting the Cineplex Golden Screen Award for Feature Film at the Canadian Screen Awards Gala on March 13.